Honda Battle of the Bands


Honda Battle of the Bands Readies to “March On” to the Georgia Dome

Voting Open for Fans to Help Determine the Final Eight to Perform in Atlanta in January 2015

TORRANCE, CA – Sept 16, 2014 – The Honda Battle of southern 2the Bands is set to make a triumphant return to Atlanta January 24, 2015, when eight of the most prestigious marching bands from America”s Historically Black Colleges and Universities (HBCU) will take the Georgia Dome by storm with their incredible musical talent and electrifying showmanship.

For 13 consecutive years, the Honda Battle of the Bands has provided the nation”s top HBCU marching bands a platform to share their unique blend of musicianship and choreography with millions of fans. This year”s theme, “March On,” serves as a reminder to students and fans that life on and off the field is a journey, and no matter the challenge, the dream or what may lie ahead, learning never stops as long as you commit to “March On.”

Beginning today, fans can go online and vote daily to help select the final eight bands that will perform at the 2015 Invitational Showcase. Voting ends on October 15, 2014, at midnight EDT. Tickets for the January 24 Honda Battle of the Bands Invitational Showcase start at $10 and are now available for purchase at

The 2015 Invitational Showcase will feature the first-ever Honda Battle of the Bands Power of Dreams Award. Each participating team will have the opportunity to nominate an outstanding member of their community who is working to help students achieve their dreams. Honda will then select a winner who will be recognized in Atlanta at the 2015 Honda Battle of the Bands Invitational Showcase.

“Honda is deeply committed to supporting the dreams of HBCU students by investing in their education and showcasing exceptional student musicians,” said Stephan Morikawa, Assistant Vice President, Corporate Community Relations, American Honda Motor Co., Inc. “As we continue to prepare our participating band members to March On, both on the field and in life, we look forward to a thrilling and uplifting event in Atlanta.”

For updates, follow the Honda Battle of the Bands and join the social media conversation using #HBOB.

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For more information on the 2015 Honda Battle of the Bands, visit

About Honda

Honda seeks to be a company that society wants to exist, creating products and technologies that improve the lives of people while minimizing the environmental impacts of its products and business operations to ensure a sustainable future for society. Honda is also committed to making positive contributions to the communities where we do business, to socially responsible business practices and to the promotion of diversity in our workforce. From our involvement in STEM education and Historically Black Colleges and Universities(HBCU) to our support of pediatric brain tumor research, and support of volunteer efforts by Honda associates, including environmental clean-up activities, Honda believes in giving back to the communities where we live and work. Honda”s long-standing commitment to the support and success of the nation”s HBCUs began more than 20 years ago with the establishment of the Honda Campus All-Star Challenge, a program designed to showcase the academic gifts and prowess of HBCU students. American Honda began its support of Honda Battle of the Bands more than 12 years ago as an effort to support HBCU music programs. Find out more at


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